Product-Development
Ideation and Brainstorming techniques
Our previous blogs on falling in love with the problem, root cause analysis and persona development sought to bring out the ‘devil in the details’ of the problem itself, as
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Product-Development
How to do a Root Cause Analysis?
Right from our very first blog, we have been firm believers in the practice of ‘asking the right questions to arrive at the right answer’. “If you don’t ask the
Product-Development
Importance of Creating User Personas
When talking about problem-solving, people usually mention about the centrality of ensuring that the right problem was targeted and then explore in all its dimensions amongst multiple people and stakeholders.
Product-Development
How to get a startup idea ? Start with the problem. Not the Solution.
We love ‘problem solvers’ – people with the uncanny ability to provide solutions to problems that we never thought existed. Right from childhood, we are taught that problems are meant
Digital Transformation
An Eagle Eye View on User Experience Design
UX – aka ‘User Experience’ is one of the many buzzwords that is most predominantly used in the digital world. When you happen to talk to a developer be it
Digital Transformation
A hush-hush secret guide to reducing app uninstalls and enhancing app retention
If it takes ‘X’ amount of effort, time, hard work, resources, and expertise to make your users download your app, it’s going to take ‘2X’ time and effort to retain
Digital Transformation
Best practices to release app updates in the app-stores
It is not possible to develop a perfect mobile app that is flawless, error-free, accurate without any technical bug, or doesn’t require app updates in the future. Perhaps, app updates
Digital Transformation
Top 7 app-store optimization strategies to hack your app growth
Optimizing your app for the respective app stores is a mission-critical step in your mobile app optimization journey. This article is all about the ins and outs of optimizing your
Digital Transformation
Ultimate Guide To App Growth: how to increase your app downloads
There are millions of apps available in the market. Why do you think users should download your app? Probably, you have built an amazing app? Perhaps, you are the best
Digital Transformation
Key differences between optimizing your apps for App Store and Play Store
In a recent survey, when asked what the core of marketing is a lot of marketing enthusiasts chose creating great advertisements, spending huge on marketing platforms, understanding the right audience,
Digital Transformation
Publishing your mobile app made easy: deployment and maintenance
The app development journey is an ongoing one and doesn’t end once the app sees the light of the play stores. Having put laborious effort into every phase of the
Digital Transformation
A closed-loop mechanism to hear from customers and fix bugs in your apps
The app development journey is an ongoing one and doesn’t end once the app sees the light of the play stores. Having put laborious effort into every phase of the
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Ideation and Brainstorming techniques
Our previous blogs on falling in love with the problem, root cause analysis and persona development sought to bring out the ‘devil in the details’ of the problem itself, as
How to do a Root Cause Analysis?
Right from our very first blog, we have been firm believers in the practice of ‘asking the right questions to arrive at the right answer’. “If you don’t ask the
Importance of Creating User Personas
When talking about problem-solving, people usually mention about the centrality of ensuring that the right problem was targeted and then explore in all its dimensions amongst multiple people and stakeholders.
How to get a startup idea ? Start with the problem. Not the Solution.
We love ‘problem solvers’ – people with the uncanny ability to provide solutions to problems that we never thought existed. Right from childhood, we are taught that problems are meant
“The future belongs to those who see possibilities before they become obvious.”
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